New Year's Day no longer free music download?

In the past six months, news about the cancellation of free downloads of online music at the end of the year has continued to spread. Today, as the deadline is approaching, relevant news is repeated again and again. In response, when reporters called Baidu and Tencent’s QQ music yesterday, related personnel expressed surprise about the news and said they did not receive any notification about online music charges.

In the eyes of people in the industry, although the current charging policy has not been formed at the end of the year, from the perspective of the industry, downloading charges seem to be the general trend. Lu Jian, secretary-general of the China Audiovisual Recording Working Committee, told the media that it is expected that the charging mode will be launched before the third quarter of 2013, and will refer to China Mobile’s downloading of RMB 1 per month for 5 yuan. It is reported that in November 2012, the Recording Working Committee established the Digital Music Development Task Force to unite more than 80% of the main copyright companies to promote the establishment of an online music charging model. The unified charging time and charging model became a consensus.

However, unlike the record companies that have had very poor results in the past two years, online music websites have actually been less aggressive in their attitude towards fees. If you follow the method of downloading fees, there is a certain degree of concern about the level of acceptance of users, and on the other hand, record companies will also have to pay a high share of the cost.

Domi Music said that the future charging model refers to free trial + high-quality music paid downloads, value-added service fees, music audition will still be free, the user can choose according to their own needs for music free trial or choose to pay . According to the reporter's understanding, although the voice of the online music test in 2013 will continue to be heard, there are pessimistic industry insiders who think that due to the multi-interests involved, the era of genuine charges will come at least two or three years later.