Electronic enthusiasts have been at 8 o'clock in the morning. With the Internet of Things becoming the mainstream trend, the market demand for related applications is becoming a battleground for the military. The industrial ecological changes and technological application trends driven by it are the focus of 2017 observation. ...
According to the Institute of Industrial Intelligence (MIC), as the Internet of Things has become a major trend, the market demand for related applications is becoming a battleground for the military, and its industrial ecological changes and technological application trends. It is the focus of observation in 2017. In addition, the new economy driven by the network innovation service model is also worthy of attention.
MIC and the three aspects of industrial ecology, technology / products, service models, and the vertical integration, new development process, artificial intelligence, blockchain, AR / VR, 360-degree panoramic film, commercial unmanned Ten trends in the machine, Bot economy, platform economy, and network red economy.
Industrial ecological trend
Vertical consolidation: In the era of the Internet of Things, the boundaries of industrial competition are blurred, and market definition is not easy, leading to more intense competition. In order to consolidate its scale advantage, the company has a positive merger and acquisition strategy, and has shifted from the horizontal expansion business to the vertical cross-domain integration, including application field data collection, analysis and application, etc. +1, but 1 multiplied by the integrated benefits of ∞.
New development process: Under the trend of demand-oriented products for IoT applications, standard products can no longer meet market demand. The industry actively cooperates to organize industry alliances, set standards, and construct ecosystems. However, due to the differences in standards among the alliances, it is difficult to converge and unify in a short period of time. The operators turned to the development of the development board kit, and increased the customization space of the products with new development processes, attracting developers to join, and constructing the ecosystem to accelerate the customization. Standards development.
Technology / Product Trends
Artificial intelligence: Under the blessing of favorable factors such as rapid increase in data sources, improvement in processor performance and maturity of cloud services, it has promoted the development of artificial intelligence that has been 60 years old, and has made leap-forward progress and become a dominant school again. Major companies such as Google, Microsoft, and IBM are actively deploying and gradually opening up platform resources to enhance their influence and consolidate their market position, and are expected to accelerate application development in various fields.
Blockchain: Blockchain technology is derived from bitcoin, with decentralized, P2P, transparent disclosure, not easy to tamper, decentralized, etc. The World Economic Forum (WEF) is the fourth wave of industrial revolution after the Internet. One of the potential technologies. Leaders in various industries, and even governments, are actively investing in research and trying to develop global cross-domain value transfer applications to create a global value networking ecosystem and create value-added application opportunities.
AR/VR: At present, the VR software and hardware standards have not yet been formed, and various VR brand players have presented a state of contending, but with the addition of two major companies, Google and Microsoft, it is possible to dominate the two VR products, Mobile VR and PC VR. Key players in the development of software and hardware standards and system platforms have driven the market toward parity and popularity. On the other hand, for example, HTC's development of a new wireless transmission mode, or more companies to expand investment in VR content, will drive the overall development of VR.
360-degree panoramic film: With the breakthrough of image stitching technology, the launch of 360-degree panoramic camera products, and the help of digital content and social platform operators, the 360-degree panoramic application trend has taken shape. In the future, it is expected to bring business opportunities to GPU operators, player players, video editing software vendors, data storage companies, camera operators, and digital content platform operators.
Commercial drones: In view of the fact that the consumer drone market is dominated by DJI in mainland China, other players have focused on developing models for specific commercial markets and attracting major players such as Intel and AT&T. . In the past two years, the application market has expanded from energy, agriculture, real estate, etc. to telecommunications and competition. Overall, the drone has surpassed the original “flying camera†positioning. After the basic networking, image and sensing functions, and data analysis have been integrated and optimized, it has become an important IoT application in vertical markets. Device.
Service model trend
Bot Economy: In order to meet the demand characteristics of small and medium-sized enterprises in the order of small and medium-sized orders, and a small number of flexible production schedules, ABB and Kawasaki robot manufacturing companies have successively developed collaborative robots and launched new business models for leasing, increasing customer willingness to import. . The program does not require a one-time purchase fee and quickly installs the robot to the production line. The customer can verify the benefits through actual application, or decide whether to purchase or respond to the temporary flexible scheduling requirements.
The cost of app development and promotion is getting higher and higher, and most of the usage rate is not high, which creates the development opportunity of chatbot. The chat bot combines with the communication software to provide services in a familiar dialogue mode, forming a dialogue opportunity. In the mainstream of major manufacturers such as Microsoft, Facebook, and LINE, the ecosystem is gradually complete, and it is expected to become the new mainstream of the interface.
Platform economy: Thanks to technological advances such as Baiyun, it is not difficult to establish a platform. Through the platform, the supply and demand sides and partners can be connected to rapidly expand the network effect, reduce the entry threshold and cost of participants, and change the competition rules and business models of enterprises. Uber, Airbnb, etc. are typical cases. It is expected that in the future, new ventures will use the platform economy to erode the traditional economy and even lead the future economic development.
Net red economy: The rise of the online community, after the prevalence of the young generation, through the media creation, interaction, live broadcast, etc., created a number of Internet reds, further forming a "net red economy" and become a new generation of networks Investment targets. In March 2016, Papi Sauce received an investment of RMB 12 million. In September 2016, Super Angle announced that it will invest in and support 100 self-media creators within three years.
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