The 41st anniversary of Voyager 1's launch, Changhong Laser TV TVC pays tribute to the human spirit of exploration
In September, Changhong TV released a creative TVC tribute to Voyager 1.
In this version of TVC, many of the greatest visions of mankind of the year carried on this very small artificial aircraft are displayed, including greetings to civilizations that may exist in the universe, as well as the pioneering spirit of exploring the universe and catching up with the future. As a leader in the field of laser TV, Changhong TV’s top-end tonality and inter-epoch positioning determine its pattern and concept equivalent to Voyager 1.
Immediately afterwards, in October, Changhong TV once again released the reset version of this TVC on the entire network-from the macroscopic view of the universe to the microscopic view of the cells from an inverted perspective. From the product point of view, I took everyone to appreciate the extensive picture frame and perfect color of Changhong Laser TV. Changhong 4K laser TV clearly presents each image, allowing 4K to spread the field of vision and restore the true colors.
Voyager One logs into Times Square in New York, and the interaction between the East and the West detonates the Internet
September 5, 2018, Beijing time is the 41st anniversary of Voyager 1's launch. Changhong made another marketing effort. Changhong salutes Voyager 1 theme TVC officially registered in Times Square in New York. At almost the same time, TVC was also in Beijing, China. Xidan Juntai Department Store dominates the screen.
Changhong paid tribute to the pioneering spirit of Voyager 1 in exploring the future, and at the same time gave a voice to the laser TV, conveying its brand-new concept of "exploring a new blue ocean and discovering a new future". Enough attitude attributes hit the hearts of netizens, set off spontaneous communication across the network, aroused enthusiastic attention from the industry, and enhanced Changhong's reputation in the laser TV field.
Demand for laser TVs surges, and Changhong takes the lead
At present, the market is gradually favoring large-screen high-end quality color TV products, which may bring a new round of market opportunities for products such as laser TVs that are known for "big". Laser TV has entered a market's best "introduction period."
It is precisely under such a general consumption trend that Changhong closely follows market demand and pushes new 4K laser TV products.
Changhong continues to innovate independently in laser display technology, and has certain advantages in optical engine, speckle reduction, and light effect technology. And it has been laid out a long time ago. It represents the research and development of the industry-leading 4K laser TV, and released the laser display optical screen spontaneous sound system.
It was the previous background that made Changhong put forward the slogan of "looking at the laser in three meters, choosing 90" on the big screen.
Take the Changhong Laser TV C5U series as an example. It adopts ultra-short focus technology and has a projection ratio of only 0.21:1, which means it only needs to be 14cm away from the wall to display a huge picture of 100〃. As for the service life, the light source life of the C5U series is as long as 25,000 hours.
In addition, in addition to its good picture quality, Changhong has also carefully polished its sound quality. The C5U series supports DTS decoding sound effects, built-in stereo speakers, showing high-fidelity stereo sound quality, bringing immersive audio-visual enjoyment.
The action of Baping New York Times Square is also to announce to people all over the world that Changhong, a domestic product, has a leading position in the field of home appliances, and further leads users into the 4K laser era through the brand’s outstanding R&D capabilities. On the one hand, it highlights Changhong's strong technological innovation capabilities, and on the other hand, it shows Changhong's positive attitude towards laser TV. It will give the industry a positive demonstration effect.
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